The next webinar in the Attribution Management Forum series, Attribution’s Other Actionable Benefits, is Wednesday August 4th at 1pm EST.
Attribution Management is about giving credit where credit is due. In the process of applying attribution management to measure your online media, there is a lot of other information that can be garnered and turned into action. In this free webinar, ClearSaleing CIO and Co-Founder Adam Goldberg, will discuss some of the other data that is available, and how to capitalize on it, like:
- How to negotiate better rates from display networks
- How to negotiate with your affiliates
- How to identify opportunities for cross-sell/up-sell
- The impact of latency and how to account for it
- How lowering your quality score can increase your profits
