Attribution Management » practical e commerce http://www.attributionmanagement.com The process of tracking, assembling and properly valuing the entire team of online ads and marketing initiatives that lead to a conversion. Wed, 22 Dec 2010 16:16:57 +0000 http://wordpress.org/?v=2.8 en hourly 1 The PeC Review: ClearSaleing Ties Profit to Marketing Tactics http://www.attributionmanagement.com/2009/10/the-pec-review-clearsaleing-ties-profit-to-marketing-tactics/ http://www.attributionmanagement.com/2009/10/the-pec-review-clearsaleing-ties-profit-to-marketing-tactics/#comments Mon, 12 Oct 2009 20:02:22 +0000 ClearSaleing http://www.attributionmanagement.com/?p=1248 ClearSaleing is “awe inspiring and illuminating” according to the Practical Ecommerce (PeC) blog. The PeC is a weekly blog post that evaluates different products and services designed to improve one’s Ecommerce business. Read the entire article and watch the video clip demonstrating some of ClearSaleing’s strengths in attribution modeling, and profit tracking.

Ecommerce marketers want to generate the greatest possible revenue from every promotional dollar invested. But tracking or measuring exactly how each ad, each promotion, or each press release affects shoppers can be allusive…

]]> http://www.attributionmanagement.com/2009/10/the-pec-review-clearsaleing-ties-profit-to-marketing-tactics/feed/ 0